We draw from our team’s broad expertise to create end-to-end bespoke communications solutions and big-picture marketing strategies that achieve tangible results for our clients.
Brochure Volume 4
For this project, we were challenged with taking the existing version of Citak's rug product brochure and elevating it to reflect the high end, modern identity and design-centric vision of the brand. To do so, we introduced an editorial, contemporary approach featuring clean lines and colour coded tabs separating each collection. Print treatments selected for the cover presented the Citak brand with an appropriately luxurious feel. A detailed spot uv gloss finish emphasizes the brand's icon against rich black matte in contrast to a stark white border. This monochromatic approach to the cover contrasts and heroizes the colourful rug photos and the coloured tabs of their collections inside.